Layla Revis is an award-winning digital marketing brand strategist and writer/producer. Currently, she is the Vice President, Head of Brand Experience at Pure Storage, a $1.6B tech company that provides critical data storage and cloud solutions. She leads all creative, content, event, sponsorship, and social media efforts. Previously, as Vice President, Head of Brand and Digital at OpenText, she led website demand, creative and social media. Prior to that, she was Vice President, Head of Global Social Media at Oracle and Senior Vice President - Social and Digital Innovation for Samsung at Leo Burnett. She has worked with clients such as BeatsbyDre, De Beers Diamond Jewellery, Donna Karan, Visa, The Mexico Tourism Board, LG Home Electronics and Appliances, and Lincoln Motor Company. Additionally, she has counseled clients that have included Johnson & Johnson, JP Morgan Chase, and The State Department.
She writes about digital trends for Mashable and The Huffington Post and has served as a speaker on risk mitigation and tourism for the United Nations (World Tourism Organization - Marsa Alam, Egypt 2012), Digital Innovation and Augmented Reality for IBM (Smarter Commerce), Hispanics in Social Media (The School of Visual Arts), and Social Advertising & The 2nd Screen (American Association of Advertising Agencies). Her specialties include: technology, consumer and luxury goods, entertainment, digital strategy, and travel/tourism.
Revis began her career at Creative Artists Agency (CAA) and in film production at Warner Brothers Studios. In addition to writing television screenplays and copy for Fox, Disney, and Bravo, she has served as the Vice-President of Big Picture Group, a Hollywood-based advertising agency where she wrote and produced campaigns for clients such as E! Entertainment, Discovery, History Channel, and Miramax.
She has worked as a writer, editor, and contributor to several publications and NGOs including: Amnesty International, Los Angeles Confidential Magazine, Teen Vogue, Town + Country, and Women for Women International. In 2007, she founded two travel magazine blogs, JauntMagazine.com and EcoAdventurer.org, to cover luxury and eco-travel for the modern adventurer.
Revis was awarded a Distinction from The London School of Economics where she achieved a Masters of Science in Media and Development, focusing on Emerging Media and International Development. She holds a Bachelor of Arts from the University of Pennsylvania in English Literature.
She has won a Silver Cannes Lion for her work at Leo Burnett on the video, "Voices of Life" for Samsung, as well as numerous other industry awards for her highly successful digital media campaigns, including a Gold Sabre Award for her work with the Government of Mexico.